Marketing Cloud Specialist at Forbes Travel Guide · Atlanta, GA · Joined
FG
Marketing Cloud Specialist
Forbes Travel Guide · Atlanta, GA · Just now · 0 applicants
NewOn-siteFull-timeMiddle
Pay
Pay not listed
Workplace
On-site
Job type
Full-time
Level
Middle
Source: jobright · Posted by joined-scrapper
About the role
Forbes Travel Guide seeks a Salesforce Marketing Cloud Specialist to evolve its marketing automation, unify B2B and B2C data, and drive campaign performance through segmentation, journeys, and deliverability management.
What you’ll do
Architect data foundations
Build audience segments and customer journeys
Manage deliverability and consent
Measure campaign performance and revenue attribution
What you’ll need
4+ years of hands-on experience with Salesforce Marketing Cloud Engagement
Email deliverability fundamentals
Segmentation and personalization using data extensions
Designing multi-step customer journeys
Understanding of UTM tagging and marketing attribution
Salesforce certifications
Original job description
Forbes Travel Guide is seeking a Salesforce Marketing Cloud Specialist to evolve its marketing automation ecosystem and unify B2B and B2C audience data. The role will architect data foundations, build audience segments and customer journeys, manage deliverability and consent, and measure campaign performance and revenue attribution.4+ years of hands-on…