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Senior Product Marketing Manager, Workflows at PandaDoc · United States · Joined
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Senior Product Marketing Manager, Workflows

PandaDoc · United States · Just now · 0 applicants
NewRemoteFull-timeSenior
Pay
Pay not listed
Workplace
Remote
Job type
Full-time
Level
Senior
Team: Product Marketing · Source: jobright · Posted by joined-scrapper

About the role

PandaDoc is hiring a Senior Product Marketing Manager to own go-to-market for its Workflows product pillar. The role leads customer research, positioning, messaging, AI narratives, partnerships, launches, and programs to drive workflow adoption and expansion.

What you’ll do

  • Lead go-to-market strategy for the Workflows product pillar
  • Conduct customer research to inform product decisions
  • Develop positioning and messaging
  • Build AI narratives for the product
  • Manage product partnerships and launches
  • Drive workflow adoption and expansion programs

What you’ll need

  • 5+ years in marketing, with at least 3 in B2B SaaS product marketing
  • Experience marketing workflow, automation, or process software
  • Ability to explain how buyers think about approvals, handoffs, and business processes simply
  • Uses AI in daily work to research, draft, and test ideas
  • Proven experience running interviews or studies that changed product decisions
  • Sets success metrics and kill criteria before launch and validates them with data team

Original job description

PandaDoc is hiring a Senior Product Marketing Manager to own go-to-market strategy for its Workflows product pillar. The role leads customer research, positioning and messaging, AI narratives, product partnerships, launches, and programs to drive workflow adoption and expansion.5+ years in marketing, with at least 3 in B2B SaaS product marketing,…

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