Senior Product Marketing Manager, Workflows at PandaDoc · United States · Joined
P
Senior Product Marketing Manager, Workflows
PandaDoc · United States · Just now · 0 applicants
NewRemoteFull-timeSenior
Pay
Pay not listed
Workplace
Remote
Job type
Full-time
Level
Senior
Team: Product Marketing · Source: jobright · Posted by joined-scrapper
About the role
PandaDoc is hiring a Senior Product Marketing Manager to own go-to-market for its Workflows product pillar. The role leads customer research, positioning, messaging, AI narratives, partnerships, launches, and programs to drive workflow adoption and expansion.
What you’ll do
Lead go-to-market strategy for the Workflows product pillar
Conduct customer research to inform product decisions
Develop positioning and messaging
Build AI narratives for the product
Manage product partnerships and launches
Drive workflow adoption and expansion programs
What you’ll need
5+ years in marketing, with at least 3 in B2B SaaS product marketing
Experience marketing workflow, automation, or process software
Ability to explain how buyers think about approvals, handoffs, and business processes simply
Uses AI in daily work to research, draft, and test ideas
Proven experience running interviews or studies that changed product decisions
Sets success metrics and kill criteria before launch and validates them with data team
Original job description
PandaDoc is hiring a Senior Product Marketing Manager to own go-to-market strategy for its Workflows product pillar. The role leads customer research, positioning and messaging, AI narratives, product partnerships, launches, and programs to drive workflow adoption and expansion.5+ years in marketing, with at least 3 in B2B SaaS product marketing,…