CRM Production Specialist at Macy's · New York, NY · Joined
M
CRM Production Specialist
Macy's · New York, NY · Just now · 0 applicants
NewOn-siteFull-timeMiddle
Pay
$68k–$112kListed
Workplace
On-site
Job type
Full-time
Level
Middle
Team: CRM · Source: jobright · Posted by joined-scrapper
About the role
Macy's seeks a CRM Production Specialist to manage end-to-end campaign deliverables and cross-functional projects supporting personalized retention marketing across email, mobile, and site channels. The role uses data and analysis to improve campaign execution and enhance the customer experience.
What you’ll do
Manage end-to-end deliverables and project tasks for personalization across retention marketing tactics
Lead enhancements across email, mobile, and site channels
Coordinate cross-functional initiatives with teams, third-party providers, and CRM analysts
Use data and analysis to improve campaign execution and customer experience
Develop and document business requirements, use cases, and business rules
Conduct user acceptance tests and investigate issues to ensure effective resolution
What you’ll need
Bachelor's degree or equivalent work experience in a related field
3-4 years of experience in digital marketing
Proficiency in MS Office applications
Strong collaboration and communication skills with cross-functional teams and stakeholders
Ability to interpret data and make strategic recommendations
Knowledge of email, mobile, and site personalization methods
Original job description
Macy’s is hiring a CRM Production Specialist to manage end-to-end deliverables and project tasks supporting dynamic personalization across retention marketing tactics. The role leads enhancements across email, mobile, and site channels, coordinates cross-functional initiatives, and uses data and analysis to improve campaign execution and the customer…