Pacsun seeks a Senior Manager to lead SEO, AEO/GEO, product feed and paid media technology, and marketing analytics. The role coordinates cross-functional partners, evaluates AI tools, and focuses on improving marketing execution and measuring business impact.
What you’ll do
Lead SEO, AEO, and GEO initiatives
Manage product feeds and paid media technology
Support marketing reporting and analysis
Evaluate AI tools for marketing workflows
Partner across marketing, analytics, engineering, merchandising, and creative
Measure business impact and improve execution
What you’ll need
6+ years of relevant experience across SEO, martech, ad ops, or digital analytics
Strong technical SEO expertise and practical understanding of AEO/GEO
Experience managing product feeds, catalog integrations, and data quality
Proficiency with GA4, Google Tag Manager, Search Console, Merchant Center, Feedonomics or comparable platforms
Experience applying AI/automation to marketing workflows and evaluating results
Experience with Measured for marketing measurement and Funnel for data integration
Original job description
Pacsun is seeking a Senior Manager, Search Technology & Analytics to lead SEO, AEO and GEO initiatives, manage product feeds and paid media technology, and support marketing reporting and analysis. The role also evaluates AI tools and partners across marketing, analytics, engineering, merchandising and creative to improve execution and measure business…